You don’t need to be a brain surgeon to put together a social media marketing plan. But you do need to make sure you’ve got the right stuff to make it work. Creating a successful online marketing plan takes bright ideas, good hearing, a big heart, fast hands, a funny bone, and stamina.
Tag: online marketing
Websites, responsive design, web apps, email campaigns, advertising, banner ads, landing pages, SEO, flash, microsites, rebranding, web design, web development, WordPress websites, and content marketing
Divvying up duties with an agency
There are a lot of great reasons to use an agency for your marketing instead of doing everything in-house. With a good distribution of responsibilities and strong communication, the partnership with the outside agency can help you create strong and successful marketing programs.
Venture capital website wins multiple awards
National and international awards for the B2B corporate website
Celebrity styling for your brand
As chief marketing officer, you are responsible for “the celebrity styling” of your company, whether you manage it yourself or delegate the task to a brand director.
3 steps to successful design
Whether you measure your success through visits to your website, leads generated from your email campaign, direct mail response, or click-through rate from your banner ads, a proven process helps to ensure you get the results you seek.
Building an online marketing strategy
Build a foundation of a robust website, add the three pillars of search marketing, email marketing, and web analytics, and cap it off with a social media strategy.
Why one-size-fits-all design is rarely the best fit
Creating a custom website can be the difference between clothing your company in a one-size-fits-all t-shirt and suiting up in an outfit in just your size and style.
Marketing Treasure Map
You know that you have some real treasures to offer your customers: your superb services, your excellent products, your unequaled solutions. But how do you make sure that someone looking for your treasure actually finds it? You must make sure the route is clearly marked and that those wandering the oceans of information on the Internet actually land on your website and find their way to your treasures.
Two little words: Subject Lines
The key to getting your emails read may depend on how good your subject line is. Having a strong, compelling headline can make a difference in open rates.
Getting your emails read
Email Secrets of the Stars, Part 3 of a three-part series. If your email has survived the spam filters and made it past your reader’s trash bin, what can you do to make sure your message gets read? Here are a few tips on getting your email read rates up.
Getting your emails opened
Email Secrets of the Stars, Part 2 of a three-part series. Emails that make it into your readers’ in boxes need to then survive the ruthless pruning that goes on once the email arrives. How do you get a reader to open the email instead of clicking on the “this is spam” button or tossing it into the trash? Here are just a few ideas:
Getting your emails delivered
Email Secrets of the Stars, Part 1 of a three-part series. The best way to make sure your emails get past spam filters is to make sure you don’t act like a spammer and your email doesn’t look like it was created by a spammer. Here’s a quick list of some things you can do to ensure that your email gets to your reader.